Marketing persona / content marketing is about association. You need eye catching stories, acquire individuals, and have a solid effect. However, how would you do that successfully? As opposed to mainstream thinking, great content marketing doesn’t begin with a smart thought (stunner, I know). It begins with understanding who you’re attempting to reach through your content. That is the reason you need marketing personas.

These straightforward tools are the key to recounting stories that reverberate and making connections that last.